Celtic Goes Global: How an Ancient Tribal Brand Conquered the 21st-Century Marketplace
Celtic: How a Tribal Brand Went Viral 2,000 Years Before TikTok By our correspondent, still recovering from a Dublin pub “research” session The word “Celtic” is having a second act—rather impressive for a civilization that technically never survived the first one. From Boston basketball jerseys to Tokyo tattoo parlors, the swirling spirals and knot-work once…