IG Instants: How Ephemeral Content is Transforming Global Communication
Instagram’s IG Instants feature represents more than just another social media tool—it’s a cultural artifact that has redefined how visuals are consumed and shared across the globe. Launched as part of Instagram’s broader push into ephemeral content, IG Instants allows users to post photos and short videos that disappear after 24 hours, mirroring the spontaneity…