From the comfort of a rain-lashed café in Lisbon, where locals fret more about the price of sardines than the price of oil, the satellite feed flickers to life. There it is: UCF versus Kansas State, a collision of acronyms and ambitions being beamed to every corner of the planet where people still believe a…
Sky Sports: the neon-lit cathedral where the world’s collective attention span goes to genuflect every weekend. From a tin-roofed bar in Lagos showing grainy satellite feeds of the Premier League, to a glass-walled co-working space in Singapore where crypto traders mute the ads but never the matches, the brand beams the same gospel: twenty-two millionaires…
MADRID—At 08:37 local time, while Spain’s commuter trains were packed with people pretending to scroll their phones instead of making eye contact, a photograph of Julia Roberts sipping iced coffee appeared on the front page of El País. The headline, translated loosely, read “America’s Smile Lands in Ibiza.” Somewhere in Lagos a WhatsApp group lit…
