Frozen Assets: How the Global Coldwater Cast Turned Icy Misery into a Multinational Micro-Economy
By the time the sun finally rose over Reykjavik last Tuesday, the Coldwater Cast had already been streaming for nine hours. Somewhere in a dimly lit Oslo basement, “MackerelMikkel” was teaching 23,000 viewers how to debone a fish with a butter knife; in Valparaíso, Chile, an ex-banker named Camila was narrating her descent into artisanal…