Oregon Football: How Neon Helmets Became the Planet’s Guilty Pleasure
PORTLAND, Oregon—Somewhere between the ninth replay of a 19-year-old wide receiver hurdling a safety and the inevitable cutaway to Nike founder Phil Knight checking his pulse, the planet tilts ever so slightly on its axis. Oregon football, that neon-green fever dream spun out of a Eugene apparel empire, has become a rare American export that…
