March Madness: How a U.S. College Basketball Tournament Became a Global Sensation
Every spring, a phenomenon sweeps across the United States, captivating millions of fans and drawing global attention. It’s not the NBA playoffs or the Super Bowl, but something uniquely American: March Madness. The NCAA Division I Men’s Basketball Tournament has evolved from a modest regional competition into a cultural juggernaut, blending sports, entertainment, and tradition…
