Square Enix: How a Japanese RPG Giant Became the World’s Most Expensive Nostalgia Dealer
Square Enix: The Japanese Dragon Still Trying to Breathe Fire in a World of Mobile Micro-Transactions Tokyo, Japan – On the 18th floor of the Shinjuku Eastside Square tower, the air smells faintly of matcha, desperation, and freshly unwrapped PlayStation 5 dev kits. This is the headquarters of Square Enix Holdings, a company that once…