The Viktor Gyökeres Effect: How a Swedish Footballer Became the Internet’s Newest Heartthrob
# The Viktor Gyökeres Effect: How a Swedish Footballer Became the Internet’s Newest Heartthrob In the vast, ever-shifting landscape of internet culture, trends come and go faster than a football (or soccer, for our American friends) match’s halftime. But every now and then, a name emerges that captures the global imagination, sparking memes, debates, and…