A Historic Franchise with Unmatched Longevity

The Hershey Bears were established by Milton S. Hershey, the founder of The Hershey Company, who sought to bring professional hockey to central Pennsylvania. The team began play in the 1932-33 season as part of the International Hockey League (IHL) before joining the AHL in 1938. Their transition to the AHL marked the beginning of an era defined by consistent excellence and community engagement.

Over the decades, the Bears have not only survived but thrived in an ever-changing sports landscape. Their longevity is particularly remarkable when compared to other early 20th-century hockey franchises, many of which have folded or relocated. The Bears’ ability to maintain relevance through multiple generations of players and fans speaks to their strong organizational culture and adaptability.

In 2023, the team celebrated their 90th anniversary, a milestone few professional sports teams can claim. This enduring presence has allowed them to cultivate a dedicated fan base known for its passion and loyalty, often filling the Giant Center in Hershey for home games. The franchise’s history is preserved in its archives, which document not only championships but also the evolution of hockey in America.

The Calder Cup Dynasty: A Legacy of Dominance

The Hershey Bears’ 13 Calder Cup championships—most recently in 2023—stand as a testament to their sustained excellence. Their first title came in 1938, and their most recent victory solidified their status as the most decorated team in AHL history. This dominance is not merely a product of a single era but spans generations, with periods of resurgence following rebuilds.

Key to their success has been the Bears’ ability to develop NHL talent. Players like Riley Sheahan, Matt Moulson, and Jeff Petry honed their skills in Hershey before becoming impact players at the highest level. The team’s affiliation with the Washington Capitals (since 2023) and previously the Boston Bruins and Buffalo Sabres has provided a steady pipeline of prospects eager to prove themselves.

The 2022-23 season was particularly notable, as the Bears clinched the Calder Cup in a thrilling seven-game series against the Coachella Valley Firebirds. This victory marked their first championship in 11 years and demonstrated the team’s resilience. The series was a masterclass in playoff hockey, with standout performances from players like Mason Morelli and Hunter Shepard, who earned playoff MVP honors.

Championship Seasons

• 1937-38: First Calder Cup title in the team’s inaugural AHL season.
• 1946-47: Dominated the league with a record-breaking 48-point season.
• 1957-59: Back-to-back championships under coach Frank Mathers.
• 1968-69: Won the Calder Cup in a sweep of the Cleveland Barons.
• 1987-88: Clinched the title in a dramatic Game 7 against the Rochester Americans.
• 2005-06, 2008-09, 2019-20, 2022-23: Recent championships showcasing the franchise’s modern-era competitiveness.

The Giant Center: A Community Hub and Hockey Cathedral

The Hershey Bears have called the Giant Center home since 2002, when the arena opened its doors. With a seating capacity of 10,500, it ranks among the largest AHL venues and provides an intimate yet electric atmosphere for fans. The arena’s design reflects Hershey’s commitment to creating a world-class experience, from its state-of-the-art scoreboard to its family-friendly amenities.

Beyond hockey, the Giant Center hosts concerts, college basketball, and community events, embedding itself as a cultural landmark. The Bears’ front office has leveraged this versatility to attract corporate sponsors and partnerships, ensuring the franchise remains financially stable. The arena’s location in Hersheypark also allows fans to combine hockey games with theme park visits, a unique draw for families.

The Bears have cultivated a reputation for innovation in game-day experiences. Their “Hershey Bears Hockey Fest” events feature interactive activities, autograph sessions, and themed nights, such as “Star Wars Night” and “Pink in the Rink” for breast cancer awareness. These initiatives have helped the team connect with diverse audiences and reinforce its role as a community leader.

Cultural Impact and Community Legacy

The Hershey Bears are more than just a hockey team; they are a pillar of central Pennsylvania’s identity. Milton Hershey’s vision extended beyond chocolate to creating a community where sports and entertainment could flourish. The team’s mascot, Hershey Bear, is a beloved figure, especially among children, and the franchise’s youth hockey programs have introduced thousands to the sport.

The Bears’ community engagement extends to charitable initiatives, including the “Hershey Bears Foundation,” which supports local youth organizations and education programs. Their annual “Hockey Fights Cancer” night raises awareness and funds for cancer research, aligning with the team’s commitment to social responsibility. These efforts have earned the franchise numerous awards, including the AHL’s Community Service Award in 2021.

The team’s influence is also felt in the local economy. Home games generate significant revenue for Hershey businesses, from restaurants to hotels, particularly during playoff runs. The Bears’ success has inspired a new generation of hockey players in Pennsylvania, where youth hockey participation has grown by 20% over the past decade, according to USA Hockey data.

Notable Alumni Who Shaped the Franchise

1. Frank Mathers: A player and coach, Mathers led the Bears to three Calder Cups and is enshrined in the AHL Hall of Fame.
2. Mike Speer: Played 17 seasons for the Bears, setting records for games played and penalty minutes.
3. Derek Stepan: A two-time Stanley Cup champion with the New York Rangers who began his pro career in Hershey.
4. Pheonix Copley: Emerged as a standout goaltender during the Bears’ 2019-20 championship run before joining the NHL.
5. Bobby Nanne: A defenseman whose leadership defined the Bears’ 1988 championship team.

The Future: Sustaining a Winning Tradition

As the Hershey Bears enter their second century, the franchise faces both opportunities and challenges. The AHL’s recent expansion into new markets, such as the Coachella Valley Firebirds, has increased competition for talent and fan attention. However, the Bears’ deep-rooted connection to their community provides a competitive edge that new teams may struggle to replicate.

The team’s recent affiliation change to the Washington Capitals has injected fresh energy into the roster. Capitals prospects like Vincent Iorio and Hendrix Lapierre bring NHL-ready skill, while veterans like Aaron Ness provide leadership. This partnership ensures a steady flow of top-tier talent, keeping the Bears competitive in the AHL’s increasingly physical and skilled landscape.

Off the ice, the Bears are exploring ways to enhance fan engagement. Plans for upgrades to the Giant Center, including improved concourses and technology, aim to modernize the game-day experience. Social media initiatives, such as behind-the-scenes content and player takeovers, have expanded the team’s reach to younger audiences.

Looking ahead, the Hershey Bears are positioned to remain a model franchise in the AHL. Their ability to balance tradition with innovation will be key to navigating the challenges of professional hockey in the 21st century. For fans old and new, the Bears offer more than just hockey—they provide a sense of pride and continuity in an ever-changing world.