How M&S Sparks Is Redefining Customer Loyalty in Retail
“`html M&S Sparks: How the British Retailer Is Redefining Customer Loyalty M&S Sparks: How the British Retailer Is Redefining Customer Loyalty Marks & Spencer has long been a stalwart of British retail, but its Sparks loyalty program has recently become a case study in how traditional brands can innovate to stay relevant. Launched in 2015,…
