JetBlue Airways: Innovation and Growth in U.S. Air Travel
JetBlue Airways has carved a distinct niche in the U.S. airline industry since its founding in 1998. Founded by David Neeleman, the airline was designed to address gaps in customer service and comfort that Neeleman observed during his time at other carriers. From the beginning, JetBlue positioned itself as a disruptor, offering amenities like spacious…
